Psychology of Web Design | 3.7 BlogAuthor: Psychology of Web Design | 3.7 Blog
20 Feb 2019

Psychology of Web Design | 3.7 Blog

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Web Design Marketing Podcast and Blog. A look at how to use your website to generate leads, increase sales, and accomplish goals. For web designers and website owners who are looking to get more out of their online presence.

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    Best Google Analytics Metrics to Track

    Google Analytics is a powerful tool provided you can make actionable sense of the reports. I often hear people lament that Google Analytics is overwhelming and difficult. Website owners struggle with what metrics to evaluate and how to make sense of it all. Yes, Google Analytics is a sophisticated and complex tool, but it doesn’t […]

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  • Posted on 19 Feb 2019

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    Paper Prototyping for Design Sprints

    In an age of abundant user behavior data it’s advantageous to adopt a methodology of release, test, learn and iterate. Why spend six months redesigning your website or application based on speculation when you can launch quickly, continually make improvements, and learn what works and what doesn’t. What I’m describing are design sprints. Design sprints […]

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  • Posted on 15 Feb 2019

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    Principles of Effective Web Design

    Design is a critical aspect of website success, despite the abundance of “ready for you” templates and site builders. Using off-the-shelf WordPress themes or Square Space templates can be a quick way to get an attractive site up and running, but it doesn’t mean the website will be successful. This isn’t to say that these […]

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  • Posted on 07 Feb 2019

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    Jobs to Be Done in Web Design

    We’re huge advocates of creating personas during the strategy phase of web design. If nothing else, personas help stakeholders view the process from the perspectives of their target audience rather than focusing on their own, personal objectives. Personas can include a wide range of information depending on who’s crafting them. Designers have different opinions about […]

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  • Posted on 11 Dec 2018

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    Website Navigation Design Paterns

    When creating a new website, it’s important to consider how visitors will be able to navigate from page to page. There are many different formats (patterns) you can utilize. You can even create your own unique combination of a number of different options. So whether you opt for a basic navigation bar at the top […]

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  • Posted on 11 Oct 2018

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