The Tai Lopez ShowAuthor: Tai Lopez: Investor, Author, Entrepreneur
17 Oct 2018

The Tai Lopez Show

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The Tai Lopez podcast brings you the best business education straight from the world's top entrepreneurs. I will also review the best books in heath, wealth, love and happiness that will help you achieve your maximum potential and live the best life possible.

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    The 3 Elements Of A $100 Million Online Business with Dr. Alex Mehr

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    “Most entrepreneurs fail at targeting. They have OK landing pages, good creative assets, but they don’t know how to target. Spend marketing dollars on the people who will actually purchase your product.” - Dr. Alex Mehr

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    Every business must have an online presence.

    Whether that’s as simple as a Facebook page or as complex as a custom-built online store, a company must digitize its DNA today. By bringing the business to the cloud, you are able to harness the Internet’s power, making your potential customer base that much bigger.

    On today’s episode of The Tai Lopez Show, we are joined by Dr. Alex Mehr to discuss the pillars of an online business. He is the CEO of MentorBox, an online book subscription service. In the past, he has run online businesses that have done over $1 billion in revenue. Today, we hear his insights on what it takes to launch a successful company on the Internet.

    Tune in to hear Dr. Mehr’s unique insights, so you can integrate them into your business or brand.

    Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

    “New entrepreneurs are better off selling other people’s products. That’s the first step. Next step is: white-label someone else’s product or come up with your own proprietary product.” - Dr. Alex Mehr

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    Points to Keep In Mind

    • Every online business has 3 elements:
      • How you’re going to drive people to the website
      • A landing page that offers a small exchange of value for email address
      • Lifetime value for visitor moving forward
    • You want to sell things with a price point less than $100
    • Making your online business subscription model will triple your revenue
    • Use ClickFunnels to start a website with sales funnels cooked into it
    • New entrepreneurs are better off selling other people’s products.
      • Next step is: white-label someone else’s product or come up with your own proprietary product
    • Use your iPhone to film intro video that will live on the landing page of the website
    • Difficult for visitors to leave if there is a picture of a human face looking out of the computer
    • Optimize your landing page mobile
    • Jeff Bezos’ original Amazon.com in 1994 cost $100,000
    • Think of Facebook Ads in terms of pizza: campaigns, ad sets, and targeting
    • Always optimize for conversion (usually for sales)
    • Try to make money while you’re doing other stuff
    • The key subscription models is retention
    • Make 3-4 minute video ads on YouTube and Facebook that route visitors to your site
    • Use USPTO.gov to check your name against existing trademarks
    • There’s no chance without a change in your routine
    • Read The H Factor of Personality to learn how to categorize people
    • Be careful of how books become outdated in more tech-related categories

    Learn new skills insanely fast with MentorBox here!

     

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  • Posted on 16 Oct 2018

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    $10,000/Month Profit: How You Make Money Online

    “People are procrastinators. Give them a reason to buy right now or else they won’t.” - Tai Lopez

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    Get unlimited access to 20,000+ free and premium classes at skillshare.com/tai

    NetSuite is the business management software that handles every aspect of your business. Go to netsuite.com/tai to download their FREE “Crushing the Five Barriers to Growth”

    Opening up a business once meant signing a lease.

    But today, the recipe for entrepreneurship calls for something far different. With just a few clicks online, you can have an e-commerce store up and running. Gone are the days of gatekeepers, as most online platforms have removed the barriers to enter entrepreneurship.

    That’s why on today’s episode of The Tai Lopez Show, we are discussing how to make money online. By following a simple set of rules, you can create an online revenue stream to supplement whatever income you’re currently generating. Tune in to today’s episode to learn how to launch this side hustle!

    Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

    “What do you have to do to make money in business? You have to make more money than you spend. And then you have to attract clients.” - Tai Lopez

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    Points to Keep In Mind

    • Use video marketing to sell yourself by broadcasting your authority on the subject
    • Sell products that people use, not what you prefer/like
    • Start with products with a price point lower than $100
    • Use ClickFunnels or Shopify to create your e-commerce store
    • It used to take 6 months to make a website, now it takes less than 60 minutes
    • Test your marketing ideas using different Facebook campaigns
    • Sell on Amazon: most people prefer buying online there because credit card is stored
    • Show don’t tell; demonstrate your product and the reward you get from using it
    • People are procrastinators: give people a reason to buy now
    • Display social proof (how many people liked your product) on your website
    • Look to small franchises over small business owners
    • We all want: health, love, wealth, happiness

  • Posted on 09 Oct 2018

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    Why Are You Different? The 3 Ingredients To A Great Story

    The more you LEARN, the more you EARN. Go to skillshare.com/tai to get 2 months for $0.99!

    “It’s good to convey your authority, but it has to be authority that translates to how you can help the customer.” - Tai Lopez

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    Each person has a unique story.

    But it’s sometimes hard to see that inside the very noisy marketing world. From all angles, all day, we are bulldozed with branding content that aims to shift our consumer behavior. But how much of it actually work? When we take a step back and examine what messaging is actually effective, we see that it’s those that are derived from truly unique stories.

    On today’s episode of The Tai Lopez Show, we are discussing the ins and outs of the storytelling required to effectively market. From how to design your website to what content you should be posting to your personal social media pages, this discussion has answers to all marketing questions. Tune in to apply these insights, so you can ensure a long and healthy career as a marketer!

    Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

    “Go into business in something where a large group of people wake up and say, “You know what’s the problem in my life? This.” - Tai Lopez

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    Want to learn a new skill? Get 2 months of Skillshare for just   $0.99! Sign up at skillshare.com/tai!

    Points to Keep In Mind

    • Scientific studies use babies to remove societal influence/bias from the experiment
    • Don’t use stock photography in your marketing materials
    • Look at the Kardashians for influence on story and relatability
    • People lie, but numbers don’t
    • Use case studies on your website (ex: weight loss before/after photos)
    • Answer the Who/What/Where/When/Why of your business on your website
    • Implement urgency into your product messaging
    • Analyze minutes watched instead of views when interpreting your video content
    • Confucius said: “The man who chases two rabbits catches none.”
    • Follow Jay Samit to learn about internet disruption
    • Position the messaging to answer why the customer should care

    Get unlimited access to 20,000+ free and premium classes at skillshare.com/tai

     


  • Posted on 04 Oct 2018

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    How To Start Your $100 Million Dollar Business

    “The best marketing is to demonstrate. I don’t tell you why you should listen to me. I show you.” - Tai Lopez

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    Marketing is storytelling.

    And there is no greater venue for storytelling than the Internet. Today, the opportunity to market your business is unprecedented with an online presence. With no barrier to entry on social platforms, you can launch your business or brand to the top.

    On today’s episode of The Tai Lopez Show, we are discussing how to make money online. There are many steps involved: selecting a domain name, purchasing a URL, driving traffic to your site or product through social media advertising. Executing each of these steps is the key to launching a successful business on the Internet. Tune in to today’s discussion to learn how and generate a revenue stream that puts you one step closer to financial freedom!

    And don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

    “It used to cost at least $100,000 to $200,000 to get into business. Today, you can literally start a business for under $100.” - Tai Lopez

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    Points to Keep In Mind

    • Think about business ideas from an angle of what you use in the house
    • You want to launch businesses that have competition
      • Example: McDonald’s only has 10% of the fast-food market
    • Choose a simple, memorable domain name
    • Use GoDaddy or Namecheap when purchasing a domain name
    • Look through AliExpress when finding a source for your product
      • AliExpress will do the shipping for you when someone orders your product
    • Use Shopify or ClickFunnels to build an online store on your domain
    • Today, you can literally start a business for under $100
    • When Jeff Bezos started Amazon in 1994, the website cost $100,000
    • Use Facebook ads to target specific demographics of people online
    • The best marketing is demonstration; show, don’t tell
    • To become rich, you must become a master of common sense
    • Understand that huge brands can disappear (ex: Myspace and American Apparel)
    • There’s no change without a change in routine
    • Don’t blame external resources
    • There are 3 reasons people are broke: procrastination, fear, and overanalysis

  • Posted on 29 Sep 2018

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    Why You Have The Power with Ben Shapiro

    “If you spend your life believing that the forces of the universe are raided against you, it’s going to make you miserable and make it impossible for succeed.” - Ben Shapiro

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    It’s easy to blame externalities.

    When we zoom out to examine our lives, we often find ourselves disappointed in the position we’re in. The immediate response to this is to try to find reason for why we’re not where we want to be. By placing the fault on things outside of ourselves, we relieve ourselves of the responsibility, ultimately not addressing the problem and instead fueling the stagnation.

    That’s why on today’s episode of The Tai Lopez Show, we are talking about how to find the power inside ourselves with political commentator Ben Shapiro. Ben is the editor-in-chief of The Daily Wire. As a controversial political figure, Ben is subject to much criticism and controversy. Today, we hear his thoughts on everything related to politics, the government, the education system, and much more.

    Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

    “You have to believe you can succeed. You have to believe in an individual capacity to do better than what you are doing.” - Ben Shapiro

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    Points to Keep In Mind

    • Jealousy fuels tribalism
    • Success requires believing in an individual capacity to succeed
    • According to the Brookings Institute: in the United States, there are 3 things to ensure you’re not poor: don’t have kids before you’re married, graduate high school, and get a job
    • The position of President has too much power
    • Be aware of how media warps messaging
    • Nothing besides military is solved by a federal government
    • Studies show that quality of education is more determined by factors like how the family treats education than any sort of government system
    • The problem is people looking to the federal government for solutions; localism is the solution
    • The single greatest predictor of poverty is being born into single motherhood
    • The focus of marriage has moved from the production and raising of kids to “are you in love?”
    • The whole reason society has an interest in marriage is to make sure there’s a mom and dad in the home
    • When dating, figure out values not common ground
    • Tutorial learning (what our education system employs) only works for 85% of the population
    • Albert Einstein, “The thing about smart people is that they seem crazy to stupid people”
    • Don’t force it, take the opportunities that come to you
    • The quality of immigration is largely dependent on the quality of the system you are immigrating to

  • Posted on 26 Sep 2018

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